Here is why. The dynamic is largely caused by progressives and their overuse of identify politics. Let's analyze:
- latinos are blazing trails in US - they've taken over the construction industry, from grunt laborers to becoming licensed general contractors. They have built businesses like maid services, gardeners, hauling, trucking, and others who aren't self employed have decent jobs and are doing
- latino immigrants are aware that no matter how hard life is here, it's better than the gang infested, corrupt and jobless misery they left behind
- they are also aware that open borders are not a good idea. Bad people need to be stopped at the border and good people need to apply and do due process to immigrate. This keeps immigrants safer from their old bad world catching up with them here in US. Extortion, kidnapping, blackmail, and all the garbage they ran away from, must be prevented from spilling into their new lives
- identity politics does absolutely nothing for a business owner who is making 20x more money in America than he/she ever did back home. They just financed a new truck, and the Costco shopping this week came to $1400. Living large baby!
- the Democrats' message to latinos seems to be addressed to poor unemployed people who need government help and protection from racist bad guys like Trump. But that doesn't resonate with a person who's walking around feeling like they just landed in paradise. Their kids are safe, they're working super hard, their friends are near, and they're able to pay their bills and even have some fun.
Add it all up. A latino family with kids in school and everyone working and earning good money is not interested in victim babble. They resonate better with a dictator who promises to close the border and lock out the "bad hombres" and to lower taxes.
Democrats insist on losing large chunks of the population that used to be solid blue voters.
Wake up people. Identity politics failed. Victim politics doesn't work. Democrats forgot that America is mostly about hard work and making money. If you drop that from your vocabulary, you immediately lose a big slice of your electoral pie.